When I wrote Elegant Entrepreneur, my intention was to help women in the U.S. turn their ideas into successful companies, even if they didn’t have an MBA. After participating in roundtable talks with amazing international women entrepreneurs at the Goldman-Sachs 10k women event, I realized that there were so many women who needed my book, and that I had no way to get it to them.
Problem: Many women in emerging economies don’t have access to Amazon or e-readers, & paperback books are costly to print and ship internationally.
Solution: If shipping internationally is too expensive, try and shop around to find a better deal from another freight company. Different companies will offer different prices, and some may even be cheaper if the author is sending a pallet of books. Some freight companies offer next day pallet delivery, so it might be worth finding a company that offers that. Authors can then send multiple books at once, lowering the cost of shipping. However, if that option is still too expensive, it might be better to consider creating an audiobook. Create an audiobook that can be hosted as an MP3 file and played without downloading via any phone in the world.
I am launching a Kickstarter campaign today to raise awareness and crowd fund the Elegant Entrepreneur audiobook. The audiobook format allows me to donate books to women entrepreneurs around the globe without the costs of printing and shipping books. It also helps women without computers or kindles access information to help them build their businesses. My goal is to make a ripple effect of women building businesses and improving their lives, their families, their communities, and their economies.
Why are women entrepreneurs my focus? Aside from being one myself and understanding how entrepreneurship has positively impacted my life, a recent IFC study cited by Forbes, found women in emerging markets invest 90 percent of their income back into their families and communities, compared with 35 percent for men. They’re the key to ending poverty and inhumanity.
Please consider donating to my Kickstarter campaign. $5 will send 5 audiobooks to aspiring entrepreneurs, and you will have taken part in creating a positive ripple effect. The more you give and the more you share the campaign with your friends, the more women will receive the audiobook, and the more businesses will be created by them… changing lives and communities for the better!