I truly love stories of women supporting other women, so I am incredibly excited to share the news of the True and Co. The Future Is Female Scholarship. This female-founded startup has been incredibly successful, and is using some of that success to create a $3000 scholarship to empower other women to follow their passions. Read on to learn more about the company and how to apply for the scholarship.
The Back Story
Michelle Lam started True&Co. in her living room with 500 bras and the goal of empowering women to understand what flatters her specific shape best. They are the first company to fit women into their favorite bra with a fit quiz – no fitting rooms, no measuring tape, no photos – and to recognize that there’s so much more to fit than your band and cup size.
The team is passionate about female empowerment and wants to change the way the world looks at lingerie. They think everyone should feel comfortable wearing it, regardless of skin tone, body shape, or breast size. True and Co. also want bras to not be a taboo topic and think they are a liberating way of expressing yourself. Their products are designed for comfort and confidence — a number of women have contacted us saying our bras have helped them during and after breastfeeding and even after mastectomies due to breast cancer.
The Future is Female Scholarship strives to empower women and remind them all doors are open to them, even if they may not seem like it. True and Co. wants to give the women who inspire us the opportunity to get support so they can broaden their minds, challenge their world, pursue careers they love and become the trailblazers of tomorrow. Last year we received over 17,000 applications, and loved reading all of them. We’re especially interested in students pursuing business, science, or entrepreneurial studies. We also offer the scholarship to high school, undergraduate, and graduate students because we recognize that dreams and passion transcend age.
How To Apply
Tell them what makes you exceptional and have a chance to win $3000 to put towards the Educational Course of your choice. Whether it’s Coding, Design, Marketing, Research, Film — True and Co. wants you to follow your passion. Complete the scholarship application here, prior to November first.
Good luck ladies!